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NVIDIA nTeresting News - 18 November 2011
Written by NVIDIA - Brian Burke   
Friday, 18 November 2011

NVIDIA nTeresting News - 18 November 2011

In this Issue:

  • Developer relations and better drivers set GeForce GTX GPUs apart. The launch of new games illustrates that point very well.
  • Tegra 2 is Best of What's New according to PopSci.
  • SC11 was super. Jen-Hsun did the keynote and Maximus was on point.

Skyrim and BF3, Best on GeForce

NVIDIA has a huge developer relations team. Their job is to essentially make all games better, and make them play best on GeForce GTX GPUs. Some people will criticize our ‘The Way It's Meant to Be Played' program as a paid logo marketing campaign. Nothing is further from the truth. It is about 100's of engineers that are dedicated to gaming, testing unreleased games, and compatibility testing of NVIDIA GPUs as well as competitive products in our Moscow lab, and countless tools we provide developers. It all leads to games coming to market faster and a better experience for gamers.

It is easy to see how the program is working, especially around the holidays when new games flood the market. You know NVIDIA's ‘The Way It's Meant to Be Played' campaign is working when you can play a game like Elder Scrolls: Skyrim, on the day it launches and have a flawless gaming experience.

"We also experienced no bugs with the GTX 580. There was no texture flashing, and no jerky or jittery performance. The GeForce GTX 580 gameplay experience in Skyrim was miles ahead of the Radeon HD 6970 experienced. We had faster performance, smoother performance, no bugs that we could see at this time, and a more enjoyable gameplay with the GTX 580."

If that cool new game broken on your PC on launch day, then you know the developer relations and or driver support for your GPU is lacking.

"We have harped over this before, but this game shows once again that AMD's driver support is biting it in the butt on a new game release. With not even an ETA on a new CAP for Skyrim to support CrossFireX, and no performance driver in sight, it is rather depressing for AMD GPU owners. We keep seeing this with new game launches these past few months. Rage, Deus Ex: Missing Link, even Battlefield 3 had better and working performance and SLI drivers from NVIDIA on game day launch, while AMD support was lacking."

Wondering if your PC is ready for Skyrim? Check it out on our GPU analyzer.

Battlefield 3 is also best on GeForce GTX.

"The GeForce GTX 580 made all the difference. DirectX 11 really prioritizes the rendering and lightens the load. Things further out are not as detailed as what is directly in front of you allowing you to play flawlessly on the Ultra setting with a minimum of 60 FPS during the times of the most graphical stress."

SLI support on day of launch, also illustrates that our developer relations team is hard at work. We have said it before-- your multi-GPU system is only as good as the support behind it.

"NVIDIA simply has more support out of the gate for SLI in new games it seems. Gamers don't like to wait. When a new big title like this is released and unlocked at a certain time on a certain date, gamers are lined up waiting to play it right then and there. It matters that performance and Dual-GPU acceleration is supported when the game launches, and not days after. "

You can also see our developer relations at work when they add value, like GeForce GTX does with 3D Vision.

"All of Skyrim's graphical imperfections seem to disappear and the game world transforms into a living and breathing work of art. At one point in the game I ran into some butterflies, vibrant blue amidst a world of browns, fluttering around in 3D. Amazing."

If you want the best gaming experience in the all the cool games coming out for the holidays, you better gear up with GeForce GTX.

"Needless to say I am still playing Battlefield 3 and plan on it. I have not contemplated changing cards either, to get all the eye candy Battlefield 3 has to offer you will want a Tessellation Monster and my GTX 590 does the trick."

If you want to end up on the naughty list, get a competing GPU and feel the same frustration with below par support displayed in HardOCP's forums.

"I have been nothing but dissatisfied with AMD driver support starting from the release of Dead Island.
These guys are NEVER on time. Support is pitiful. I have over 1000 dollars worth of their GPUs and it is all for naught. There is rarely a working Crossfire profile on release day, sometimes it takes 3 months. I'm leaving AMD for good once the new nvidia stuff arrives. For sale: one HD 6990, watercooled and one modified HD 6950. AMD is just too little too late."

Tegra 2 is the Winner

Each year Popular Science gives out its ‘Best of What's New' to innovative technologies. More often than not, those technologies are from NVIDIA. We did it with SLI and CUDA. We did it again with Tegra 2. This year Popular Science awarded Tegra 2 their prestigious "Best of What's New 2011" award in the Gadgets category, declaring it the "Android Life Saver."

"The dual-core Tegra 2 chip has one purpose: to give Android tablets and phones more battery life (up to an entire day) without sacrificing power. The processor draws just a tenth the juice used by its predecessors while still smoothly rendering high-def video."

The world's first dual-core mobile processor - Tegra 2 - was chosen over many other mobile processors in this category. As you know, Tegra 2 powers many of the world's most popular Android tablets and super phones.

SC 2011, Was Super

Every year, the supercomputing world descends on a trade show known simply as 'SC'. SC 11 took place in Seattle this week, and NVIDIA CEO Jen Hsun Huang was on tap to keynote the event.

"During a keynote address Nov. 15 at the SC 11 supercomputing show here, Jen-Hsun Huang, president and CEO of NVIDIA, called exascale computing "the next frontier for our industry." Exascale computing will enable faster, more powerful high-performance computing (HPC) applications in such industries as energy, medicine and defense."

In this video, you can Jen-Hsun showcasing NVIDIA Maximus on-stage during his Supercomputing 2011 keynote. NVIDIA Maximus is an NVIDIA technology that enables professional applications to take advantage of a Quadro GPU (for visual tasks) and a Tesla C2075 GPU (for parallel computational tasks) through a unified driver which transparently assigns the right work to each processor.

"The technology announced Monday, which is dubbed Maximus, is more notable for its stated impact on designers' productivity. Those professionals typically start by creating objects on their computers as wire-frame images. They don't get to see the how those objects will actually look until a later step called rendering-nor see how the objects interact with each other until yet another step called simulation."

Maximus allows a single workstation to perform both interactive visualization and compute intensive processing such as simulation or rendering simultaneously. This technology unlocks the power of multi-GPU computing for designers and content creation professionals and fundamentally revolutionizes workstation computing.

We also announced that our CUDA technology and NVIDIA Tegra processors are going to change the power draw for super computers.

"The Barcelona Supercomputing Center said Monday it is developing what it believes is the first supercomputer based on the ARM Holdings chip designs used in most cellphones. BSC, as it is called, plans to start with ARM-based chips from NVIDIA called Tegra as well as NVIDIA graphics processing units, or GPUs-the kind of chips used in videogame systems, which are also shaking up the supercomputer market."

Like every year, the new Top500 list came out at SC11, and GPUs continue to make strides.

"GPUs as supercomputer accelerators have really only been around for a few years, but according to the team over at NVIDIA they have now found their way into 35 systems on the TOP500, three of which are in the top 5. At the beginning of last year, there were less than 10 systems taking advantage of GPU acceleration. As the world's biggest computers continue to incorporate them, we will likely see more existing systems take big leaps forward in terms of speed--and perhaps see more volatility at the top of the list."


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Comments 

 
# RE: NVIDIA nTeresting News - 18 November 2011what a bunch of garbage 2011-11-20 13:34
It was known that nvidia drivers had flickering issues in cf during bf3 beta and even release. AMD drivers were def better. Now nvidia driver for bf3 let their 580 a little faster than 6970 but both run game good. This article is # and n#ia is only saying this rubbish because amd is about to release new video cards in about a month. Nvidia marketing bull# trying to persuade people not to buy amds new video cards. There are plenty of games where AMD drivers worked better than nvidias did at launch too but of course they wouldn't say that. It used to be AMD drivers sucked years ago but not any more. They keep getting better and right now they are just as good as nvidia. Nvidia reminds me of Intel trying to persuade people the stove way. They are lying just like Intel did
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# Wow, I'd be embarasedMergatroid 2012-01-15 01:34
I'm embarrassed to see an article like this on a site I respect.
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# RE: Wow, I'd be embarasedOlin Coles 2012-01-15 01:51
Don't read the Manufacturer News section if you don't want their perspective on things. Press releases and newsletters from any manufacturer generally show favor, which most people are already well aware of.
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