Crucial Ballistix Sport Memory Series Introduced

Affordable, Entry-Level Ballistix Sport Offers Compatibility, Performance, and Style

Lexar Media, a leading global provider of memory products for digital media, today introduced the Crucial Ballistix Sport memory series designed to provide mainstream users, gamers, and general PC enthusiasts with a reliable, no-hassle gaming experience. The new Crucial Ballistix Sport memory supports today's latest AMD and Intel platforms, including 2nd Generation Intel Core processor (formerly codenamed Sandy Bridge) technology. It also features a stylish new heat spreader design, along with standard timings and voltages, providing maximum memory stability and system compatibility. Additionally, industry-standard specifications require little or no BIOS configuration, resulting in easy product installation.

• Designed for mainstream users, gamers, and general PC enthusiasts.
• Supports today's latest AMD and Intel platforms, including 2nd Generation Intel Core processor (formerly codenamed Sandy Bridge) technology.
• Includes stylish new heat spreader design, standard timings and voltages, and offers broad system compatibility.
• Requires little or no BIOS configuration, resulting in easy product installation.
• Available in the most popular speeds and densities in both DDR2 and DDR3 memory.

"Over the years, Crucial Ballistix memory has earned a reputation amongst gamers and enthusiasts as high-quality, high-performance, reliable memory," said Jeremy Mortenson, senior product manager. "The Crucial Ballistix Sport series offers casual gamers an accessible, easy-to-use Ballistix memory product at an affordable price. This new Ballistix offering is part of our broader product strategy and a commitment to satisfy the needs of our customers."

Available in popular speeds and densities in both DDR2 and DDR3 technologies, the affordably priced Crucial Ballistix Sport series is backed by a limited-lifetime warranty and is available globally today through select partners and online at https://www.crucial.com/.

About Lexar Media
Lexar Media is a leading designer, manufacturer, and marketer of NAND flash and DRAM memory products under the Lexar and Crucial brand names. Lexar Media offers products in all major flash and DRAM memory categories, including USB flash drives, innovative backup drives, industry-leading memory cards for photography, and all popular form factors of memory cards for mobile devices. Under the Crucial brand, Lexar Media offers industry-leading solid-state drives (SSD) and more than 250,000 DRAM memory upgrades for 50,000 computer systems. For more information about Lexar brand products, visit https://www.lexar.com/, and for Crucial brand products, visit https://www.crucial.com/.

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