UFC Undisputed 2010 MMA Video Game Press Event

More than 135 Press from Around the World Witness Improved Combat, Career Mode and Fighting Techniques at Event Featuring UFC President Dana White and Cover Athlete Brock Lesnar

THQ Inc. (NASDAQ:THQI) and Zuffa, LLC today announced the highlights of THQ's March 25th UFC Undisputed 2010 press event featuring UFC President Dana White and videogame cover athlete Brock Lesnar.

During the event, THQ demonstrated the significant game play innovation built into UFC Undisputed 2010, again setting a new standard for mixed martial arts (MMA) gaming. More than 135 press from around the globe, including the US, Canada, UK, France, Germany, Spain, Italy and Russia attended the event to experience, among many features, the improved combat, career mode and customizable fighting techniques in UFC Undisputed 2010.

"We've shipped nearly four million units of our debut UFC games worldwide. What's most exciting to us is the fact we are building on this success by delivering the most advanced and superior virtual MMA action with UFC Undisputed 2010," said Danny Bilson, Executive Vice President Core Games, THQ. "We look forward to working closely with UFC to build this franchise in the videogame space as they continue to extend their leadership here in North America and by entering new markets around the globe."

"Working with THQ gave us the unparalleled opportunity to share the UFC brand with fighting, sports and videogame enthusiasts around the world, and in turn, reach the impressive milestone of shipping nearly four million units with our debut game," said Dana White, President, UFC. "We look forward to furthering our relationship and delivering the most superior, authentic and electrifying virtual MMA experience on May 25, 2010 with the release of UFC Undisputed 2010."

About UFC Undisputed 2010

UFC Undisputed 2010 is the only mixed martial arts (MMA) videogame this year that will deliver the action, intensity and prestige of the Ultimate Fighting Championship. Players will navigate an unparalleled roster of more than 100 prolific UFC fighters, each fully rendered to convey a photorealistic appearance. Prominent UFC personalities, including commentators Joe Rogan and Mike Goldberg, veteran voice of the Octagon Bruce Buffer, the Octagon Girls, referees, trainers and more, will return to showcase an authentic and memorable UFC videogame experience.

Enhanced combat will offer players a new Sway System with full upper body and head movement that allows for the dodging of attacks. On the ground, a new Posture System will enable players to deliver stronger, fight-ending strikes from every position. In addition, players will manage Octagon control with new strikes, submissions, transitions and cage positions, as well as experience added realism with the introduction of Southpaw stance. Players will also enjoy customizable freedom with created fighters by combining moves from numerous MMA disciplines, including new moves taken from Sambo, Karate and Greco-Roman Wrestling, to become true mixed martial artists.

UFC Undisputed 2010 will encourage online camaraderie like never before, as players will have the ability to form fight camps and leagues, train like real-life UFC fighters and go online to compete against other camps in the virtual UFC world. Career Mode will also return, including a new "Game Is Watching You" system that will track every action and use this information to dictate in-game commentary, opponent intelligence and overall career progression. In addition, players will enhance their Career Mode experience through online co-op sparring sessions with their respective fight camps and form unique personalities for created fighters to increase their cred, popularity and sponsorships based on interactions during weigh-ins and interviews.

UFC Undisputed 2010 will also introduce players to three new gameplay modes. Title Mode will enable players to fight through one of UFC's five official weight classes to earn and defend a championship belt. In Title Defense Mode, players will see a fighter's condition remain persistent but offer milestone challenges built in along the way. In addition, the game's Tournament Mode will allow players to explore up to 16-player individual and team tournaments within one system. The mode will be compatible with both UFC and created fighters, as well as deliver two unique gameplay styles. Arcade-style play will offer the ability to repeat a fighter's appearance, while simulation play will limit fighter representation to one appearance.

About The Ultimate Fighting Championship

The Ultimate Fighting Championship is the world's leading professional mixed martial arts organization and offers the premier series of MMA sports events. Owned and operated by Zuffa^TM, LLC, and headquartered in Las Vegas, Nev., UFC produces over twelve live pay-per-view events annually that are distributed residentially through North American cable and satellite providers including iNDEMAND Networks, DIRECTV, DISH Network, TVN Entertainment, BellTV, SaskTel Max^TM, Shaw Pay-Per-View, Viewers Choice, and WOWOW in Japan, and Premiere Combate and SporTV in Brazil, and via the Internet worldwide on Yahoo! Sports, and commercially through Joe Hand Promotions in the U.S. and Canadastar in Canada. In addition to its North American distribution, UFC programming is distributed in over 100 countries and territories throughout the world. For more information, or current UFC fight news, visit UFC.com, UK.UFC.com, GERMANY.UFC.com or UFCEspanol.com. All bouts live and subject to change.

About THQ Inc.

THQ Inc. (NASDAQ:THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products may be found at www.thq.com. THQ and the THQ logo are trademarks and/or registered trademarks of THQ Inc.