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2010 CES: Computer Technology Highlights E-mail
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Written by David Ramsey   
Thursday, 21 January 2010
Table of Contents: Page Index
2010 CES: Computer Technology Highlights
2010 CES: ASUS
2010 CES: EVGA
2010 CES: MSI
2010 CES: Thermaltake
Television: 3D, OLED, and 4K
iPhone cases, therapeutic robots, etc
Final Thoughts and Conclusion

2010 CES Computer Technology Highlights

I've been in the computer industry since the early 1980s, and attended trade shows throughout the years: from Computerworld in the 70s, though Comdex and MacWorld in the 80s, 90s, and early 2000s. I've wandered the aisles and done booth duty for both startups and established companies. But I've never seen anything like the Consumer Electronics Show.

CES is a vast and overwhelming panoply of products, with exhibitors ranging from tiny, two-man booths from unknown Taiwanese companies to 4+ acre spreads from Microsoft and Intel. In addition to exhibits in the Las Vegas Convention Center, vendors have invitation-only hospitality suites set up in various hotels around the Strip. With over 2,700 exhibitors from more than 140 countries, you're not going to see everything even if you spend every waking moment traipsing the show floor. What follows is a list of things which caught my eye, or that I thought were technically cool; it's in no way comprehensive, or even very organized, but should give you some idea of what the show was like.

The sheer scale of CES takes some getting used to. Its exhibitors are companies "...involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, home networking, multimedia and accessory products", so there's a lot more (a LOT more) than just computer-related products. It's the longest-running show of its type, with the first CES being held in New York City in 1967! CES has served as the venue for the introduction of technologies such as Blu-Ray, the digital video recorder, high definition television, Microsoft's Xbox, and even the DVD.


Unlike most other computer/technology shows, CES is not open to the public: you must be in the industry, a buyer (for an organization), or a member of the press. This makes the show noticeably different from most others, since the focus isn't on the individual consumer.

Benchmark Reviews has attended CES before; for a more detailed description of the sheer experience of attending the show, check out Benchmark Reviews Experiences 2008 International CES. Our overview of the emerging trends of the time can be read in 2008 International CES Computer Technology Highlights; it's interesting to look back and see the technologies that succeeded and those that failed or simply vanished.

About The Consumer Electronics Show:

With more than four decades of success, the International CES reaches across global markets, connects the industry and enables CE innovations to grow and thrive. The International CES is produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the consumer technology industry. CEA represents more than 2,500 corporate members involved in the design, development, manufacturing, distribution and integration of consumer electronics products. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.


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